top of page
Fabsta - Sweets
Packaging Design


Client: Fabsta (TATA Group)
Agency: Tricycle Tribe Strategic Branding
Fabsta is a trusted TATA Group brand, known for delivering both affordable and high-quality products across a diverse range of food items, including sweets, namkeen, and beverages.
During my time at Tricycle Tribe Strategic Branding, I had the opportunity to work on multiple product designs for this brand. One of the key projects was designing the Gulab Jamun and Rasgulla tins, creating a festive and premium look to match the brand’s identity.


For this project, I designed packaging for Fabsta’s sweets - Gulab Jamun and Rasgulla tins, aimed at the festive season. The brief was to create a design that reflects the richness and vibrancy of Indian festivals while maintaining a premium, high-quality appeal.
Simple, elegant motifs for indian-ness
around the ‘Fabsta Leaf’
Bold and Fancy font - Magnolia Script

Pantone 2597 C
Pantone 357 C
White
Paste Gold

bottom of page